Twitter, Reddit and social media journalism in Boston
There have already been so many pieces written about the Boston bombings and the role that social media played in the news coverage, but I wanted to add something on what have been the two main focuses.
View ArticleIMterview - Native Advertising
Paul and Darika, the 'Trinny and Susannah' of digital marketing, explore the rise of native advertising and all its implications.
View ArticleAgencies identify value in global tech tie-ups
Are the recently announced multimillion-pound partnerships more than just swanky volume deals, David Benady asks.
View ArticleTwitter's UK leader: Media Week Awards 2014 captures 'thrilling evolution' of...
Final entries for this year's Media Week Awards, the biggest night of the year for the British media industry, must be submitted by Thursday (3 July) to qualify.
View ArticleFacebook to crack down on 'clickbait' articles
Facebook is to downgrade "clickbait" articles that feature eye-catching headlines but poor-quality content.
View ArticleWhen it comes to digital ads, everyone wants to go native
Consensus is building that the best way to advertise on the internet is to not advertise at all. At least, not as we know it.
View ArticleMobile now driving 80% of Twitter traffic
Some 80% of Twitter's traffic in the UK is now being driven by mobile, the company has revealed today, significantly more than all other news sites, including BuzzFeed, MailOnline, Ampp3d and UsVsTh3m.
View ArticleBuzzfeed appoints Greg Coleman as president
Buzzfeed, the expanding news and entertainment site, has appointed former Huffington Post and Yahoo leader, Greg Coleman, as president.
View ArticleWelcome to raw communications planning
YouTube has been everywhere recently. Buses, posters, magazine features and the BBC. An episode of The Apprentice featured the candidates making a YouTube video and collaborating with stars on the...
View ArticleOMG don't read this
// 7 T R E N D S D R I V I N G C O N T E N T M A R K E T I N G The 25 Most Awkward Cat Sleeping Positions - perhaps not the most inspiring of headlines, but the article in question was read more than...
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